Demandbase Services and Support

Save time, increase revenue and
mitigate risk with Demandbase

Demandbase is a robust platform that empowers you to target high-value accounts,
personalize content and experiences, and measure the results of your marketing efforts.

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What problems can you solve with Demandbase?

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Demandbase offers specialized Account Based Marketing capabilities so you can tailor strategies and content to contacts and key decision-makers across an organization.

Leverage marketing automation to craft personalized customer journeys across email, mobile, advertising, your website. Deliver flawless experiences across marketing, sales, and service, ensuring your customers receive a consistent and engaging journey.

Demandbase offers unified analytics, reporting functionalities, and a 360-degree view of customer interactions, allowing businesses to make informed decisions and optimize their marketing strategies.

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How can you benefit from Demandbase Consultation?

Strategic Advisory

  • Roadmap development
  • Account-based strategy development
  • People, process & technology advisory
  • Customer journey mapping
  • Marketing operations assessment

Development Services

  • Technology integrations
  • Custom development
  • Data migrations
  • Data management
  • AI & machine learning implementations

Managed Services

  • Lead generation and nurturing
  • Marketing automation management
  • Campaign management
  • Demandbase implementation
  • System training and adoption
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Building long-term relationships since 2006

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Years of Experience

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Who we've worked with

Never before have we had a campaign that has achieved this level of international adoption, and never have these financial results been achieved from a single campaign.

Jacqueline Saayman

Director, eMarketing and Programs, EMEA, OpenText

Reporting is a lot better now in Salesforce. The system itself is better and the overall user experience for our visitors has improved.

Anna Patton

Senior Business Analyst, Informatica

The beauty of the programs Couch & Associates built out is that they’re built for scale and longevity. These programs are sustainable for the long term.

Joyce Sohn

Product Marketing Manager, Box

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From the CEO

Everyday we continue to design and deliver innovative Demandbase solutions to the world’s largest brands with a professional blend of certified technical expertise to optimize your customer experiences, relationships, and success.

Mike Couch

CEO & Managing Director

With a background in computer science and marketing tech, Mike began leading C&A in 2006. He is passionate about helping companies adopt innovative, data-driven strategies, and using the latest technologies to keep up with trends. Mike is a member of the Forbes Agency Council.

Tara Bassett

Management Consultant

Customer eccentricities are what make them unique. It’s Tara’s job to bring these to light and tailor marketing strategies that best suit clients. With a background in marketing and communications, she offers a unique approach that takes all variables into account to develop successful strategies.

Amy Hughes

Management Consultant

As the co-founder and former lead consultant at Prospecta, Amy wields extensive experience working with B2B and software companies. She’s an expert in customer relations, and is always ready to engage meaningfully and work together to plan and execute cutting-edge digital strategies.

Carey Copeling

Management Consultant

Serving as managing director of global services and with over 10 years’ experience in sales, CRM, and enterprise transformation, Carey specializes in helping businesses reach their maximum potential. As an expert in multiple digital architecture platforms, he delivers unique, data-driven solutions.

Ensure your Demandbase investment generates more measurable revenue with either a turn-key or customized strategy to meet your goals. Build and leverage your marketing automation platform to meet the complex needs of enterprise with a team of leading marketing automation experts, consultants, and strategists.

As a Demandbase certified partner and a leader in marketing automation design and best practice, Couch & Associates develop a strategies that work to ensure your teams are supported in meeting your business objectives. We offer a full breadth approach where we implement, integrate, and optimize your people, processes, and technologies.

We always start with a strategy that will work to ensure we help support your teams in meeting your business objectives.

With over 15 years of experience and 150,000 consulting hours across 200 enterprise businesses globally, and numerous awards, we understand your challenges and have the expertise to solve them.

I am proud of the team, relationships, partnerships, and solutions we have built over the years. Above are a few of our award-winning Consultants, which we hope to introduce to you in the near future.

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Want to check out some of the work we’ve done for previous clients?
These case studies will tell you more about how Couch & Associates works,
and how Demandbase can be used to boost your business.

Explore case studies
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Let's Connect

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digital transformation journey.